CTV is by far the most premium device for OTT viewing: Prabhvir Sahmey
CTV is by far the most premium device for OTT viewing: Prabhvir Sahmey
Source: adgully.com
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Sales of CTVs are growing by 20-30% YoY; to cross 40 million by 2025 in India: Samsung's Prabhvir Sahmey in MMA-GroupM report
Sahmey shared in MMA-GroupM’s ‘Modern Marketing Reckoner’ that the popularity of Samsung TV Plus is evident as monthly users increased by 28% and total monthly viewing hours by 53% from June to November 2021
Samsung Ctvs Prabhvir Sahmey Bestmediainfo Bureau Bestmediainfo Bureau Delhi Mediainfo Bureau Delhi Senior Director
Source: bestmediainfo.com