"We share the Commission's ambition to ensure consumers in the EU can shop online with peace of mind, and we are committed to playing our part," Leonard Lin, Shein's global head of public affairs, said in a statement. "We also share a commitment to the principles of transparency and accountability that are at the core of the DSA."
TECH NEWS : Shein, a Chinese fast-fashion giant, faces tough EU online rules under DSA with 108M users. Committing to regulations, Shein navigates potential US IP
The EU's Executive Commission said it formally classed Shein as a "very large online platform" under the 27-nation bloc's Digital Services Act, an expansive rulebook designed to clean up online platforms and keep internet users safe. Shein is a low-cost online retailer that was founded in China but is now based in Singapore. It reaches customers mainly through its app. It didn't respond immediately to a request for comment.
Quick, name the most-Googled clothing brand on the planet. As Nicole Lipman explains in the Guardian , the answer is Shein, a retailer founded in China that has become a juggernaut...
Banning a U.S. IPO for Shein sends a concerning message about America's commitment to disclosure-based capital markets and leadership in championing innovative companies.
New research from Guangdong University of Technology, set to be published in May 2024, found that wearing a pair of fast-fashion jeans just once creates a whopping 2.50 kg of carbon emissions. The environmental wear-and-tear of the pants is equivalent to driving 6.4 miles in an average gasoline-powered car.