Simon Hearn News Today

Expedition to follow in Ernest Shackleton’s footsteps across South Georgia

Expedition to follow in Ernest Shackleton’s footsteps across South Georgia

Are marketers finally moving beyond audience personas? Or does this tried-and-true method still have a part to play? We asked a bumper crop of specialists from The Drum Network.

Generative AI is going through a moment of intense tension around use, ownership, and royalties. As brands and creators play with these tools, we look at how they can navigate and avoid copyright infringements.

AI-generated art: How brands and agencies can avoid an ethical disaster. From PR Week

ChatGPT, a language model developed by OpenAI, has the potential to impact the digital advertising industry, particularly search advertising, significantly.

Global content studio distillery has added two industry veterans to lead their operations as they grow the business in APAC and around the world. With over 60 years of advertising experience between them, and CVs that include Ogilvy, Dentsu, McCann, and Saatchi’s, Stephen Mangham and Esther Yue are

Ballots will not be negated by messages, comments or even insults so long as members have made their 'intention clear'

Here is a round up of some of the cases heard at the Isle of Wight Magistrates Court, for the week commencing April 25, 2022.

SIR – Charles Moore rightly emphasises the importance of firm intent in dealing with dictators, and the cost-effectiveness of Operation Orbital in Ukraine.