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The Evolving Landscape of Hotel Reviews: Insights and Implications

The Shiji ReviewPro Guest Experience Benchmark Report has become the industry standard in understanding how we as an industry are managing experience. If expectations are being exceeded, guests talk about it positively and inversely; if not, reviews show it. I’ve spent some time going through the latest report, and here are my thoughts on the subject.

Booking com Dominates Review Market Share but is Losing Ground to Google

Article - Booking.com Dominates Review Market Share but is Losing Ground to Google - PhocusWire - Google is taking share from Booking.com when it comes to who generates the most hotel reviews, according to a study.

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