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Harry Potter weaves magic across ecommerce platform Spread Group as sales leap 70 per cent – Licensing.biz

128 Views The Wizarding World of Harry Potter has been weaving its magic on the ecommerce platform Spread Group, helping drive UK licensing sales to a 70 per cent leap since the group extended its partnership with Warner Bros in December last year. Increased demand for items – in particular the women’s hoodies range – themed around the Harry Potter franchise has fuelled a sales surge across the platform, with UK consumers ‘snapping up’ Hogwarts themed apparel. At the same time, anoth...
United States United Kingdom Harry Potter Warner Bro Annina Vettermann Tom Jerry

Spread Group expands its partnership with Warner Bros for new licenses and markets – Licensing.biz

561 Views Spread Group – the firm formerly known as Spreadshirt – has expanded its partnership with Warner Bros to bring 14 of its brands including Harry Potter, Batman, and Friends, to new target markets in the UK, US, Canada, and Australia. The latest development is an extension of a European partnership that has existed between Spread Group and Warner Bros since 2012. Over the past eight years, Spread Group has developed more than 1,700 designs with popular Warner Bros. heroes and symbo...
United States United Kingdom Ann Katrin Hager Harry Potter Warner Bros Spread Group

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