Episode 13: Plastic Succs with Succulent Studios
Houseplants have been the latest trend with Millennials and Gen Z, who have latched onto the low-cost, low-maintenance hobby. In fact, 18- to 34-year-olds occupy 29% of all gardening households, according to a National Gardening Survey. The trend skyrocketed as COVID-19 shutdown the nation, leading to an uptick in e-commerce orders for rare plants and succulents. The market for succulents reached an estimated $3.2 billion in 2019 and is estimated to reach more than $8.5 billion by 2027, accor...
Stefanie Valentic Melissa Murphy National Gardening Succulent Studios Editorial Director Stefanie Valentic Stef Talks
Source: waste360.com