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>> it is. even though the supply has increased, demand has not, budgets have not increased. were now at a point of inflation, consumers are star starting to be more wary. and thats the exact opposite of what cnn plus was. cnn plus didnt have that. >> no ads, right. >> just subscriptions. netflix after many years saying we dont want to put ads on our service they finally came out and said if we want to expand the number of subscribers, we have to include ads. by the way, thats what everyone has d...