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Accor and Groups360 announced the international launch of GroupSync, Groups360’s cloud-based technology solution for meetings and events, to provide instant online booking for groups, a simplified RFP process, and housing solutions across Accor’s global portfolio.

Share Kemp Gallineau, president and CEO of Groups360, talks about why hoteliers need tools to simplify and automate their processes, now more than ever. TD: How is the GroupSync platform helping hoteliers maximise revenue from their meetings, events and group business? KG: Groups360’s number one priority is to bring transparency, simplicity, and objectivity to group bookings for both hoteliers and meeting planners. We’ve spent seven years building solutions for both suppliers and planners ...