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Teads Celebrates Best-in-Class Creative Campaigns in Digital Advertising at Creative Awards Grand Prix in Cannes

Teads, the global media platform, celebrated the winners of its Creative Awards at its third Season Grand Prix Awards Gala, honoring outstanding creative campaigns in digital advertising across six verticals, at Cannes Lions International Festival of Creativity 2023. Leveraging Teads Studio capabilities to scale creatives, capture user attention and drive outcomes, honorees were selected among Consumer Health Care, Consumer Packaged Goods, Automotive, Beauty/Luxury, Beverages, and Techno...
United States Emily Ketchen Jess Vultaggio Jean Freeman Pernod Ricard Malfy Kraft Heinz

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How brands can grow in a mobile-first world: GSK, Specsavers, Mars

How long? 2-3 minutes How brands can grow in a mobile-first world: GSK, Specsavers, Mars With consumer habits shifting, how can brands adapt in a world that’s data driven, harder to track and increasingly mobile-first? “Too often, mobile advertising is used just for short-term purposes and activation,” said Sophie Evans, creative account strategist at brand media platform Teads. “Brand building isn’t mobile first. It should be.” Evans was speaking to a se...
Cordelia Linacre Jonathan Lewis Sarah Hanley Phil Jackson Chris Carter El Passo

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