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ADvendio On The Power Of First-mover Advantage In Monetising First Party Data

Why have so many retailers, both large and medium, moved into retail media in the last three years? Bernd Bube, founder and CEO of ADvendio, explores how the

United kingdomBernd bubeBoots media groupMorrisons media groupWalmart connectTesco mediaTesco radioScan as you shopAdvantage cardLove islandOnline doctor

Tesco s 20m Clubcard members face online advertising onslaught

Grocer plans to introduce personalised advertising to more than 20m shoppers who hold a Clubcard

United kingdomTesco clubcardKen murphyLukasz olejnikTerry leahySilicon valleyTesco radioReal foodSir terry leahyLord maclaurinTesco plc

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