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September 1, 2012
The greatest. so theres so much that i know about our products and service that i want to basically just spill it out in one big voice and tell them every single thing that its going to do. >> reporter: the problem is giving a lot of information is akin to giving no information. >> it basically dilutes the whssage and youre not winning the y. youre not getti your point avoss. >> reporter: jeff drucker is the owner of this subway. heres what he thought of those first posters and flyers. >> busy, ...
August 26, 2012
Is the greatest. and so, theres so much that i know about our product and service that i want to basically just spill it out in one big voice and tell them every single thing that its going to do. >> the problem is giving a lot of information is akin to giving no information. >> basically dilutes the whole message and youre not winning the day. youre not getting your point across. >> jeff zucker is the owner of this subway sandwich shop. heres what he thought of those first posters and flyers. >...