Tom Cotney News Today

The solution combines Amagi’s dynamic ad insertion and Imagine’s video ad server platforms

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, has announced its partnership with Imagine Communications to unveil an i

Aiming to transform monetisation strategies for streaming TV, broadcast SaaS technology provider Amagi has announced a partnership with broadcast tech provider ...

Imagine Communications, the advertising and media software and solutions group, has announced a strategic partnership with Amagi, the company focused on cloud-b

The collaboration intends to provide broadcasters with a better-managed path for cloud migration, hybrid operations and orchestration and improved monetization from streaming services

Broadcast management systems respond as platforms bloom and content grows

The companies will offer media companies a solution unifies and automates tv media sales and execution

| 17 February 2021 Imagine Communications, which aims to enable broadcasters and content owners monetise TV, has entered into an agreement with Sky advertising sales arm Sky Media to transform the way that multiplatform media advertising is bought and sold. In a collaborative five-stage project, Imagine will work with Sky Media to evolve its existing, on-premises Landmark Sales application into a cloud-based, fully managed service for cross-platform campaign sales management, inv...