Transparency Consent Framework News Today

Google has a new policy requiring European-based publishers using its monetization tools to work exclusively with consent management platforms that comply…

Another day, another GDPR ruling. Mark Andrews, senior consultant at ID Comms, outlines what advertisers can do to reduce risk and maximize the power of data for the future.

Taboola, a global leader in powering recommendations for the open web, has been awarded the Gold Standard 2.0 Certification by the IAB UK, the United

Tasked with overseeing the ad industry's response to mounting privacy requirements, the IAB Tech Lab must referee competing interests.

Impression-Based, Cross-Platform Solution for Linear, Streaming Addressable Now Available in Europe's Largest TV Ad Markets TVSquared today announced the launch of ADvantage XP in the UK and Germany

TVSquared Joins IAB Europes Transparency & Consent Framework Global TV Ad Measurement Provider Further Extends Commitment to Consumer Privacy Information Security TVSquared, the global leader in cross-platform TV ad measurement, today announced its approved status as the latest organization to join IAB Europes Transparency Consent Framework (TCF). By joining the TCF, TVSquared provides ADvantage platform users with additional independent assurance that it operates to the highest standards ...