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June 17, 2022
Aiming to bring clients targeted addressable marketing at scale across Eurosport’s online platforms, Warner Bros. Discovery’s international advertising-sales an...
May 3, 2022
/PRNewswire/ -- Today the Digital Advertising Alliance (DAA) announced the launch of its initial certification process for providers of Addressable Media...
April 7, 2022
/PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, announced today that they have elected their 2022 board members....
April 7, 2022
IAB Tech Lab, the global digital advertising technical standard-setting body, announced today that it has elected its 2022 board members. Board members are vote
February 25, 2022
LiveRamp, the leading data connectivity platform, has announced that Adobe Advertising Cloud now supports RampID™ across channels, including desktop
February 24, 2022
All the latest martech and adtech news from Cognigy, LiveRamp, Adobe, Upflowy, The Trade Desk, SugarCRM, Movable Ink, Zonos and Contentgine
February 17, 2022
Google's extended plan to replace third-party cookies and shore up user privacy across mobile devices includes swipe at Apple's privacy agenda
December 1, 2021
New York, NY (PRWEB) November 30, 2021 -- Insticator, the leader in engagement solutions for publishers, today announced an integration with leading data
October 13, 2021
/PRNewswire/ -- MediaMath, acclaimed independent advertising technology company for leading brands and agencies, announced it has redesigned key elements of...
May 19, 2021
Global Adoption of ATS Cements its Position as Leading Post-Cookie Solution in Ecosystem, Surpassing 400 Publishers and 70 Platforms LiveRamp (NYSE: RAMP) the leading data connectivity platform