Trin Basra News Today

'Phygital reality' was thr buzzword du jour a couple of years back, replaced more recently by the wider catch-all 'hybrid'. Whatever you call these blended experiences (and perhaps you're already calling them something new), a marrying-up between the digital and physical worlds has become a goal for many.

The re-imaginator: Freemans Janet Dell Janet Dell, new president & COO Freeman, talks about her first months in the job and shares her future vision and strategic thinking.   You spoke about the industry facing a ‘reinvention’ moment when you first took up the reins at Freeman last November. Is it evolution or, with the extra challenges provided by Covid, has a more radical approach been called for? While this has been one of the most difficult times for our industry, one of the bright spo...