Twit Change News Today

eva, how are you? >> im good. how are you? >> lovely to have you in my studio. >> yeah, congrats on your show and all of this. this is beautiful. >> it certainly is -- oh, you mean the studio, yeah. >> they spent some money on you. >> yeah, spoil me, temporarily. i said, describe eva longoria in a way i can talk to her. they said, shes an actress, shes a business model, a nightclub owner, a philanthropist, a student. i mean, my god, woman, theres no end to your talents. >> i do a lot. ...

>> this is "piers morgan tonight." eva, how are you? >> im good. how are you? >> lovely to have you in my studio. >> yeah, congrats on your show and all of this. this is beautiful. >> it certainly is -- oh, you mean the studio, yeah. >> they spent some money on you. >> yeah, spoil me, temporarily. now look, i said to describe eva longoria to a way in which i can talk to her and they said, well, shes a producer, an actor, a business owner, a model, a nightclub owner, a philanthropist,...

eva, how are you? >> im good. how are you? >> lovely to have you in my studio. >> yeah, congrats on your show and all of this. this is beautiful. >> it certainly is -- oh, you mean the studio, yeah. >> the studio is beautiful. they spent some money on you. >> yeah, spoil me, temporarily. i said, describe eva longoria in a way i can talk to her. they said, shes an actress, shes a business model, a nightclub owner, a philanthropist, a student. i mean, my god, woman, theres no end to your...

>> i treat a lot. ill take your half a million and you take mine. >> we probably have different audiences. >> i imagine thats true. >> this is good ill get your audience. >> why do you like tweet from her a business point of view and a celebrity point of view? whats the attraction of twitter? >> you know whats funny demi moore and ashton were really the pioneers of getting everybody into twitter. i just said, why do you do it? i cant be bothered? she said, to control what is out there about your...

A business point of view and a celebrity point of view? whats the attraction of twitter? >> you know whats funny demi moore and ashton were really the pioneers of getting everybody into twitter. i just said, why do you do it? i cant be bothered? she said, to control what is out there about yourself. and i thought about that and said, god, that is pretty smart because then you take the bounty off gossip, you take the bounty off a picture. then i use it so much for philanthropy and every charity, ...

>> you know whats funn demi moore and ashton were really the pioneers of getting everybody into twitter. i just said, why do you do it? i cant be bothered? she said, to control what is out there about yourself. and i thought about that and said, god, that is pretty smart because then you take the bounty off gossip, you take the bounty off a picture. then i use it so much for philanthropy and every charity, i use social media. the outreach is viral. >> the twit change you introduced. tell me abou...

Then it kind of took off and we raised $500,000 for children in haiti the first time we did twit change. basically its an auction where you can bid on your favorite celebrity to follow you, to tweet you, to mention you or to re-tweet something. so its kind of cool. >> you pay a certain amount of money. >> right. you could pay $50 or $100. it goes to charity and justin bieber says, hey, piers, thanks for bidding on me. then you get to re-tweet that to your friends. its kind of a cool thing. inste...

Off a picture. then i use it so much for philanthropy and every charity, i use social media. the outreach is vital. >> tell me about twit change. >> thats something we started after the earthquake in haiti. we started it as a tent drive. then it kind of took off and we raised $500,000 for children in haiti the first time we did twit change. basically its an auction where you bid on your favorite celebrity to follow you, to tweet you, to mention you or to re-tweet something. so its kind of cool. ...

The outreach is vital. >> tell me about twit change. >> thats something we started after the earthquake in haiti. we started it as a tent drive. then it kind of took off and we raised $500,000 for children in haiti the first time we did twit change. basically its an auction where you bid on your favorite celebrity to follow you, to tweet you, to mention you or to re-tweet something. so its kind of cool. >> you pay a certain amount of money. >> right. you could pay $50 or $100. it goes to charity...

>> im faster than you. >> a lot faster. i tweelt a lot. ill take your half a million and you take mine. >> we probably have different audiences. >> thats right. why do you like twitter from a business point of view and celebrity point of view? >> its funny because demi moore and ashton were really the pioneers of getting everybody into twitter. i just said, why do you do it? i cant be bothered? she said, to control what is out there about yourself. and i thought about that and said, god, that is...