Valassis Communications News Today

Chatham Asset Management initially attempted to acquire Vericast entirely but settled for a partial acquisition, acquiring Valassis. The acquisition indicates a strategic move in the evolving marketing landscape.

Printing degree program at Ferris State University receives $1.75 million endowment from Ann Arbor (Michigan) Graphic Arts Memorial Foundation to fund student scholarships.

Provides the strategists; marketers and senior management with the critical information they need to assess the global direct mail advertising market as it...

Leeds West Groups has hired brand marketing specialist Christine Perry to be its director of marketing.

The guilty plea marks the first criminal conviction for monopolization or attempted monopolization in over 40 years.

On October 31, 2022, the US Department of Justice (DOJ) secured a criminal guilty plea from Nathan Zito, the president of a Montana paving and asphalt contractor, to attempted...

Provides the strategists; marketers and senior management with the critical information they need to assess the global direct mail advertising market as it...

Brands and retailers are shifting away from the clipped newspaper discounts, and the digital version hasn’t grown fast enough to catch up.

The Business Research Company’s Direct Mail Advertising Market 2022 – Opportunities And Strategies – Global Forecast To 2030

If you ever noticed a coupon dispenser or colorful cardboard display while walking down the aisle of your local supermarket, there is a good chance it was put there by News Corp.'s News America Marketing (NAM)