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April 6, 2021
The importance of digital shelf impact cannot be overstated in today’s online, ecommerce-driven omnichannel market. The Visual Brand Performance Platform from Vizit, “the worlds first Visual Intelligence company,” offers a revolutionary technology that helps global consumer brands drive higher sales by optimizing their visual content and designs. Vizit generously undertook a project for us: It sourced 400 images from more than 30 brands and 50 household cleaning spray products, then narro...
April 6, 2021
The importance of digital shelf impact cannot be overstated in today’s online, ecommerce-driven omnichannel market. The Visual Brand Performance Platform from Vizit, “the worlds first Visual Intelligence company,” offers a revolutionary technology that helps global consumer brands drive higher sales by optimizing their visual content and designs. Vizit also generously undertook a project for us: It sourced 400 images from more than 30 brands and 50 household cleaning spray products, then ...
April 6, 2021
The importance of digital shelf impact cannot be overstated in today’s online, ecommerce-driven omnichannel market. The Visual Brand Performance Platform from Vizit, “the worlds first Visual Intelligence company,” offers a revolutionary technology that helps global consumer brands drive higher sales by optimizing their visual content and designs. Vizit also generously undertook a project for us: It sourced 400 images from more than 30 brands and 50 household cleaning spray products, then ...
April 6, 2021
Where artificial intelligence shoppers look: Collage of AI-generated heat maps of online cleaning product images. Artificial intelligence assesses the packaging design of 9 brands of refillable cleaners as seen by Amazon, Target, and Walmart shoppers. Everything’s gone virtual these days, from reality to shopping to meetings to trade shows to you-name-it. And, as it turns out, that includes focus-group testing of packaging and packaging designs. The Visual Brand Performance Platform fro...