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Memeing on hoardings: Why has this social media content format found success on OOH

The recent Zomato-Blinkit outdoor collab has become the first viral trend of 2023. Will other brands follow suit and create outdoor ads from pop culture content?

Is FIFA World Cup 2022 emerging as the new black for brands in India?: Best Media Info

Best Media Info: As per industry players in the sports marketing arena, the upcoming FIFA World Cup 2022 will see an increased brand awareness and Top-Of-Mind (TOM) recall of approximately 1.5x to 2.5x of a regular ca| Marketing News

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