Wild Effect News Today

Our March Outside Book Club pick is Cheryl Strayed’s classic 2012 memoir of hiking the Pacific Crest Trail. We’ll conclude the conversation with a live Zoom Q and A on April 5.

Wild  and may be largely responsible for the nearly tenfold increase in the number of PCT thru-hikers since the book was published in 2012. (The phenomenon has been dubbed the Wild Effect.) So while her memoir has changed the lives of many more people, it was another book published the same year, Tiny Beautiful Things—a collection of her Dear Sugar advice columns from The Rumpus—that changed mine. At the age of 30, I’d just quit my marketing job to try and start a career as a freela...