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Drake reveals his most-streamed artist on Spotify

Prince Williams/WireimageSocial media's been flooded with posts of users' top Spotify listens of 2022. Among those who shared their most-streamed artists and songs was Drake. Taking to his Instagram Story early Thursday morning, the OVO founder revealed that his top artist of 2022 was the late Tupac Shakur. He listened to him for a total of 246 minutes, which places him among the top 7 percent of Tupac listeners this year. The annual Spotify roundups dropped Wednesday via the Wrapp...
Tupac Shakur Instagram Story Wrapped Campaign
Source: mix957.net

#SpotifyWrapped: How Spotify Turned Listening Stats to a Free Advertising Campaign

Who would’ve thought that showing users their listening habits would be one of Spotify’s most successful marketing campaigns? Last Wednesday, #SpotifyWrapped was trending all over social media. Spotify which usually hovers at around the 15th position in the App store suddenly jumped to 2nd place!
Google Cloud Team App Annie Google Cloud Wrapped Campaign Story Format Apple Music

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