Walmart meetings go virtual with disguise xR
Monday, 24 May 2021
Walmart needed to address a global audience of investors
USA - Multinational retail corporation Walmart relied on the disguise extended reality (xR) workflow to host two of its most important corporate meetings virtually for the first time earlier this year. Walmart needed to address a global audience of investors in its annual Investor Community Meeting (ICM), as well as key management personnel in its Year Beginning Meeting (YBM), remotely. Partnering with experiential event company LEO Events, Walmart invited Xite Labs, a long-time disguise creative and workflow partner, to deliver a custom-built stage powered by disguise xR at Walmart’s headquarters in Bentonville, Arkansas, to host the two virtual events.
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Xite Labs Provides xR Production Expertise to Walmart for Pair of Virtual Annual Corporate Meetings
By
davidsteinberg
4 seconds ago
When the continuing coronavirus pandemic precluded holding its usual large first-quarter corporate meetings in person, Walmart turned to xR production to go virtual with the annual Investment Community Meeting (ICM) and A Year Beginning Meeting (YBM). Tennessee-based experiential event company LEO Events, which produced the two shows, brought Xite Labs on board to provide technical and creative services in support of LEO’s master show direction. Xite delivered custom set designs, virtual environments, AR content production and on-site editorial as well as designed, built, calibrated and operated the xR stage on location.