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[Herald Interview] New Royal Salute makes grand debut to tap deeper into Korean whiskey market

Pernod Ricard’s Royal Salute 21-Year-Old Richard Quinn Edition 2 has recently made its world debut in South Korea, where young drinkers are increasingly turning their eyes to high-end whiskeys. The second collaboration with UK fashion designer Richard Quinn "features a deeper and more flavorful blend, and the design is bolder and more colorful," said Pernod Ricard Korea CEO Frantz Hotton in a recent i.

[Herald Interview] New Royal Salute whisky debuts in Korea to tap growing premium market

Pernod Ricard’s Royal Salute 21-Year-Old Richard Quinn Edition 2 has recently made its world debut in South Korea, where young drinkers are increasingly turning their eyes to high-end whiskeys. The second collaboration with UK fashion designer Richard Quinn "features a deeper and more flavorful blend, and the design is bolder and more colorful," said Pernod Ricard Korea CEO Frantz Hotton in a recent i.

Royal Salute s Couture Collection Kicks Off with British Designer Richard Quinn

Salute the Quinn! The clever play on words speaks both to Royal Salute’s impressive pedigree – the brand was created in 1953 to recognise the coronation of Queen Elizabeth II – and the collaboration with acclaimed young British fashion designer Richard Quinn, and after the new expression’s exclusive debut in Malaysia at WhiskyPLUS in December […]

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