Michael B. Jordan is accused of cultural appropriate over his J Ouvert rum line J Overt is deeply rooted in Trinbagonian and Caribbean culture and signals the start of Carnival, which began in the 1800s and is still celebrated today
Critics took aim at a particular line the trademark filing that says, J Ouvert has no meaning in a foreign language
An online petition to stop the trademark has almost 10,000 signatures
One tweet said, You cannot own a tradition. You cannot trademark a tradition
Michael B Jordan agrees to rename his J Ouvert rum line amid cultural appropriate concerns dailymail.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from dailymail.co.uk Daily Mail and Mail on Sunday newspapers.
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