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Unite and Govt clash over delays with GP appointments

Unite and Govt clash over delays with GP appointments Pic: Johnny Bugeja 14th May 2021 Unite the Union on Thursday accused the Ministry for Health of ‘manipulating’ information to explain delays faced by patients seeking appointments with GPs at the Primary Care Centre. In a statement, Unite said frontline workers had been unfairly used as scapegoats to divert attention from “ministerial interference” in the Gibraltar Health Authority. The statement drew a swift response from the Gibraltar Government, which said it was “appalled” by the union’s reaction. No.6 Convent Place said it had simply set out the factual circumstances that led to the disruption at the PCC as the GHA resumed normal service after the Covid-19 pandemic, insisting it had no pre-judged the outcome of an investigation into how delays with appointments arose.

Chip Shop Awards: has the pandemic been a roadblock to creativity?

Video The Drum chats to Dipesh Mistry, associate creative director at Brave and chair of the jury for The Chip Shop Awards 2021, about the impact the past year has had on creativity. Have the events of this year stifled our creativity, or forced us to make better, more innovative ads? Dipesh Mistry, associate creative director at Brave, says he is impressed by the work of the past year. “I’ve seen so many memorable ideas, from all different kinds of agencies, that make you wish you’d thought of them yourself.” Mistry points to The Uncommon Agency’s lusty campaign for mortgage provider Habito, which saw the agency team up with Rocky Flintstone, the author whose work features in the hit podcast ‘My Dad Wrote a Porno’, to create an adult graphic novel about mortgages. “It’s an amazing use of a different format. It’s not just another television commercial, they’re really thinking outside the box and have created something physical that really speaks to their a

American Alpine Club announces 2021 Cutting Edge Grant winners

Alpinist.com Also in This Style American Alpine Club announces 2021 Cutting Edge Grant winners Derek Franz Jess Roskelley, a 2018 Cutting Edge Grant recipient, is pictured here on Baba Hussein (5800m), Pakistan. [Photo] Kurt Ross, courtesy of the American Alpine Club The American Alpine Club (AAC) has announced this year s recipients of the Cutting Edge Grant: Nick Aiello-Popeo, Matthew Cornell, Ryan Driscoll, Sam Hennessey and Vitaliy Musiyenko will attempt objectives in Alaska and Nepal. Black Diamond is sponsoring the grant this year, and a total of $25,000 is being divvied up between the six winners. The Cutting Edge Grant continues the Club s 100-year tradition and seeks to fund individuals planning expeditions to remote areas featuring unexplored mountain ranges, unclimbed peaks, difficult new routes, first free ascents or similar world-class pursuits. Objectives featuring a low-impact style and leave-no-trace mentality are looked upon with favor.

Can Out of Home ads really create PR fame - or will high expectations hurt the industry?

By John McCarthy-24 February 2021 13:00pm The Drum explores the relationship between social, PR and OOH. Above: Playstation‘s own OOH effort Rarely a week goes by without an inspired billboard, bus-shelter poster or bus livery going ‘viral’ on social media. You d almost think the work was made for that purpose. Social media s provided somewhere for impactful out of home ads to further resonate but is the congratulatory feedback loop blinding marketers to the true value of the medium – reaching real people? If you are in the smallish circle of social-media active marketers who gleefully share nice ads with captions like “clever that”, you’ll have noticed last week a clever exploding ‘dynamite’ Marmite ad, complete with a huge scattered lid, and a mocked-up ad for KitKat from One Minute Briefs contestant Sam Hennig, who was absolutely struck by the warm reception for his idea.

Future of Media: How tech polices brand safety, Oz news laws, Tide turns on accessible ads

By John McCarthy-18 February 2021 13:00pm The Drum s senior reporter and media correspondent John McCarthy rounds up the latest media trends and developments. Also available in your inbox every Thursday as The Drum s Future of Media email briefing. Sign up here. This is an extract from The Drum’s Future of Media briefing. You can subscribe to it here if you’d want the full thing in your inbox once a week. Happy media Thursday. John McCarthy (Twitter, Linkedin, email) here. We re halfway through February which means The Drum Online Media Awards is approaching fast. In this briefing we ve documented how demanding the last year has been for media. For the media owners, publishers and journos among you, you, and your colleagues, deserve an event, some recognition, a few drinks, and even maybe an award after an AWFUL year. You can enter here. The virtual show will be Friday 30 April 2021.

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