The jewellers defying a year of retail gloom
Shoppers are compensating for lost holidays, spending on engagement rings, or just treating themselves
11 January 2021 • 2:51pm
The Duchess of Cambridge wore a pair of earrings by London-based jewellery brand Missoma on a recent visit to Pakistan
Credit: Pool/Getty Images Europe
Marisa Hordern, the founder of Missoma, pulled the plug on the jewellery brand’s first bricks-and-mortar shop a month before the UK’s first lockdown.
“There were all these rumours about the virus starting to gain traction,” says the entrepreneur, whose earrings, bracelets and necklaces have been worn by the Duchess of Sussex and supermodel Gigi Hadid. “We were very lucky.”