HULâs âSmart Fillâ machine takes on refill pouches, zero waste storesâ¦
Share Via:
⦠But how likely will it change consumer behaviour? Will the eco-friendly âwokeâ citizen go the extra mile?
After years of relying on refill pouches, âkiranaâ stores and zero waste businesses, consumers finally have a more eco-friendly alternative to buying Hindustan Unilever (HUL) products. HUL has launched an initiative, called a âSmart Fillâ machine. It is an in-store vending model for its home care products, and its aim is to reuse, reduce and recycle plastic.
HUL is attempting to incentivise the use of this machine and reusable bottles by offering a discount. If the consumers bring in their own bottle, they are offered a Rs 30 discount. If they choose to purchase a âSmart Fillâ bottle (which can be subsequently reused), then they will get a Rs 15 discount.
HUL s refill initiative for homecare products - The Hindu BusinessLine
thehindubusinessline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindubusinessline.com Daily Mail and Mail on Sunday newspapers.
Dabur Red Paste says No to Paper Cartons, Supports Eco-Friendly Packaging
equitybulls.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from equitybulls.com Daily Mail and Mail on Sunday newspapers.
Dabur Red Paste opts for carton-free, eco-friendly packaging
printweek.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from printweek.in Daily Mail and Mail on Sunday newspapers.
Dabur Red Paste supports Eco-Friendly Packaging
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.