Copy shortlink: Best Buy has started to offer $200 yearly memberships to customers in the Twin Cities in return for benefits such as free or discounted Geek Squad services. Best Buy Beta is a pilot program that started a month ago in Iowa, and parts of Pennsylvania and Oklahoma. It is now available in the Twin Cities. "As we look to evolve our membership programs, the goal of Best Buy Beta is to create a membership experience that customers will love and to leave them feeling confident throughout their relationship with Best Buy," said Allison Peterson, Richfield-based Best Buy's chief customer officer, in a statement. "This pilot offers premium service, complete with support aimed at anticipating our customers' needs."