20 Creative Ways To Repurpose Content As a marketer, you definitely have a lot of work to do (and not enough time to get it done). You might also feel occasionally struck by writer's block when it comes to creating fresh, unique content. Given these challenges, you're always searching for ways to make your job easier while continuing to produce high-quality content on a regular schedule. Fortunately, content repurposing is here to take some of the weight off your shoulders. At first glance, content repurposing may seem like a way to cheat the system, but it’s not. You’re reworking your existing, high-quality content and presenting it in a different form on new channels. In this post, we’ll cover the basics of content repurposing, outline the benefits it can bring to your business, and discuss specific strategies to repurpose content you’ve already created. We'll also talk about how to create new content with future repurposing in mind.