Aussie expat Tim Pashen behind People Like Us' 'Autocorrected Pay Gap' – campaign aims to correct bias of Britain's ethnicity pay gap – Campaign Brief : vimarsana.com
Non-profit People Like Us, is highlighting autocorrect bias when it comes to names, often leading to misidentification and a sense of exclusion for individuals with diverse names. Its latest campaign taps into this insight to help correct the pay gap between ethnicities. Its national ‘Autocorrected