Surat (Gujarat) [India], February 5 (ANI/PNN): A top socialite, entrepreneur, fashion consultant, cyclist, mother, homemaker and much more. Elegant and enchanting, meet this inspirational women entrepreneur donning multiple roles with so much enthusiasm and dedication- Ajita Italiya. Ajita is the Founder and the Creative Director of Ajiliyaa, a multi-designer boutique cafe in Surat. It was launched by Ajita Italiya in May 2017. The brand name is a fine blend of initials from the founder's first name and surname. The idea behind the name was to keep a brand name that was contemporary and strong-sounding but at the same time meaningful to them. The Multi-Designer Store brings some of the top designers of the country under one roof. The store presents to its customers a curated collection of a designer ensemble.