Share this article Share this article SEATTLE, May 6, 2021 /PRNewswire/ -- Amperity, the #1 enterprise Customer Data Platform for consumer brands, today announced the release of its latest major platform update, Amperity 3.5. The release brings several product updates and platform improvements that enable enterprise consumer brands to turn first-party data into differentiated customer experiences. Amperity 3.5 also brings improved self-service features for IT professionals and analysts, as well as powerful marketing capabilities and integrations that unlock enhanced personalization options. "We have new functionality, namely the ability to segment our offers and integrate systems we couldn't before. It used to take us eight days to meet our goal — now it takes us one day," said Carolina Kennedy, senior director digital lifestyle marketing at Tapestry.