Analysis Of Drake's Song 'Hotline Bling' Analysis Of Drake's Song 'Hotline Bling' 973 Words4 Pages The colorful ambiance of a âSuper Bowl 50â commercial emerges, highlighting a vivid yellow box. Inside, an individual - clad in a gray cable-knit turtleneck, gray sweatpants, and combat boots - frolicks to the accompaniment of a subtle drumbeat. Shortly afterward, the word âDrakeâ appears in white text as individual chants the opening lyrics to a ballad familiar among many: âYou used to call me on my cell phoneâ (â50â). The song deactivates when a male voice bellows, âCut, cut!â (â50â). The setting of a music video is depicted, and three individuals approach the yellow box, confronting hip-hop icon Drake in regard to altering the lyrics of his song, âHotline Bling.â These alterations focus upon mocking a wide array of concealed fees or conditions