Creative 20 Add to collection Kids narrate three-spot campaign for the New Mexico Department of Transportation with childlike illustrations reveal consequences of distracted and drunk driving Multidisciplinary design studio Brigade recently produced a new animated PSA campaign for agency RK Venture and the New Mexico Department of Transportation (NMDOT) to raise awareness of the dangers of distracted driving and drunk driving. Directed by Sean Broughton, the campaign was inspired by a true story in which a six-year-old helped Police in the German city of Hamm track down a rogue driver by sketching the assailant he witnessed. Narrated by children, each spot tells a different story with animations of childlike crayon drawings that show the graphic consequences of bad driving decisions and how they affect others.