Advertisement Given that the Peloton Bike system is both very successful and very expensive, it’s no surprise rivals have emerged with similar offerings at a more affordable price. British brand Apex is the latest challenger to the home spinning crown, and not only is the bike itself cheaper than the Peloton (£1,200 compared with £1,750 for the cheaper of the two Peloton bikes) but so is the app subscription, which is £30 rather than £40. Of course Apex isn’t only going up against Peloton: other brands like Echelon offer connected spinning bikes, and there are also class-only services like Apple’s Fitness+, which can work with any bike.