Why voters vote as they do : vimarsana.com

Why voters vote as they do


Maybe it’s just a professional preoccupation, but I’ve always been intrigued by why voters cast their ballots as they do. I’ve never made a formal study of it, but I have talked with plenty of them over the years, and one thing sticks with me from those conversations: There’s no one thing. People find a myriad of interesting — and sometimes idiosyncratic — reasons for voting this way or that.
Some care mostly about a single issue — abortion, say, or climate change — and if a politician doesn’t meet muster on it, they don’t even give her or him a second glance. Or they care about a candidate’s ideology or party — conservative or liberal, Republican or Democrat — and don’t feel much need to look beyond the label. For some decades, split-ticket voting was fairly common; that is, voters chose a Republican presidential candidate and a House Democrat or, less commonly, a Democrat for the White House and a GOP House member. This has grown much less common — in both federal and state elections. As ideological camps have hardened, party affiliation is part and parcel of who many people are.

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