BBC One will speak to northern viewers in their own accent 'Bespoke' service will employ regional announcers in bid to make corporation feel less London-centric 3 June 2021 • 6:35pm The BBC's London headquarters, Broadcasting House Credit: Chris J. Ratcliffe/Bloomberg BBC One viewers in the north will hear continuity announcements in their own accent, in the corporation’s latest attempt to move outside “the M25 bubble”. The “bespoke” service will be applied in the North West, North East, and Yorkshire and Lincolnshire, with each employing announcers specific to the region. “We are tailor-making the feel of the channel for those areas,” said Rhodri Talfan Davies, who is spearheading the BBC’s ‘Across the UK’ plan to make the corporation feel less London-centric.