Best practices for weaving compliance into your DTC workflow Because of the nature of alcohol, companies that sell beverage alcohol directly to consumers are generally subject to more regulations than sellers of, say, socks. And because of the character of the regulations, mistakes can be costly. Developing a process that includes age verification, tax calculation, and a baked-in compliance workflow helps ensure essential requirements are met. Verify age Although online beverage alcohol sellers can’t inspect a buyer’s physical photo ID as easily as brick-and-mortar sellers, they can and should confirm consumers are old enough to purchase or receive alcohol.