Blog: What can be done to combat disinformation in Ireland? ‘What can be done to combat disinformation in Ireland?’ The #KeepItReal campaign has now drawn to a close after the successful webinar organised by ARTICLE19 and the #KeepItReal ambassadors on March 23 rd. The conversations during the webinar were interesting and insightful, while it was refreshing to hear the multitude of perspectives and solutions put forward on the topics of disinformation and freedom of expression by speakers. Disinformation has always been around. The term “dezinformatsiya” was first coined in the 1920s by Josef Stalin as the name of the section of the KGB who were set up to mislead enemies and influence public opinion. Now more than ever due to the unprecedented scale of amplification of disinformation on social media, the general public are experiencing rafts of disinformation being thrown at them. According to the Reuters Digital News Report in 2020, 80% of the population of Ireland received their information online (including social media).