Man in the world . Is that right . David in the United States today, there are only 38 women serving as ceos of fortune 500 companies. One of those with the best track record is tricia griffith, the ceo of progressive, one of the largest Automobile Insurance Companies in the United States. She started as a claim adjuster and worked her way up to become the ceo. Since that time, the stock is up more than 175 . My mistake was i didnt know her then, and i didnt buy stock in the company. If she ever leaves that company and goes somewhere else, im going to buy that stock right away. For those that arent familiar with progressive, and if you watch television you would be familiar, because you have a lot of television ads, im just, curious, why is it that Automobile Insurance Companies seem to advertise a lot . I see a competitors advertising, you advertise a lot. Is that because people will be guided in their insurance decision by the advertisement . Tricia it is just a really competitive industry. Which is always odd because it is something you are required to have, so its not like you pick a different soft drink or beverage, but it is required. It is so competitive. To be out there and to be top of mind, you really have to be advertising. David you have a famous character in your ads called flo, a woman that plays i guess an insurance person. Does she get a certain percentage of the new business she brings in because shes so good . She does not have that deal . Tricia tricia she does not have that deal tricia she does not have a deal. She is paid per contract, and shes doing fine. David lets talk about this year. A lot of the auto insurers are up this year, in part because people arent driving as much, and if you dont drive as much, it is hard to have an accident. I presume there are fewer people claiming they have had an accident, and therefore, you dont have to pay out as much. Do you think that is why your stock is up, do you think . Tricia i think that might be one piece, but weve also continued to grow, not only market share, based on units, policies and forest. And really, if you think about it, immediately in march, vehicle miles traveled have been reduced. But as states have reopened, it continued to go up. Right now, we are still not precovid level of driving. We are about 8 to 10 down. The lost cost, that gap is closing in because we see more people driving more often. That lasted a couple months. And remember, Many Companies gave back credit or have reduced rates. David let me ask you about that. If you get a rebate, that was because you thought it was a good idea or the regulators said you had to give back money. Why did the insurers start giving back money to policyholders . Tricia we did it because it was the right thing to do. We immediately saw driving, vehicle miles traveled go down. It went back up quickly, but we sat down and said, we dont want margins that big. It is not the right thing to do. We want to be competitively priced. So we gave 20 credits for both april and may, and subsequently we are very analytically driven, so we went sort of statebystate, channel by channel, product by product. So far, we have had rate decreases in about 35 states. Those are baked in permanently. David today, when people have an accident today, when they do have accidents, the accidents are more expensive than they used to be. Is that because the cars are more complicated, more expensive to repair . Tricia they absolutely are. A couple reasons. One is the components of the cars. I started as a claims rep, and the cars in 1988, the bumper repair or replacement would be a couple hundred dollars. Now they can be upwards of 1000 2000 because of the safety components. In addition, think of the inflation of medical costs. If you are injured, that is another component of increased severity. David let us suppose i want to get automobile insurance. I am now 71 years old. Am i a good risk or would you rather have somebody who is 25 and more alert . Tricia that is one variable. We look at hundreds of variables. It depends on where you live. Do you live in a congested area, a rural area, what is your driving history . Usagebased insurance, what time of day you drive, how many miles you drive . Do you have any violations . Theres so many things that go into it. H is one component. David when i was a teenager, i was told that teenagers are not good drivers, and insurance is expensive. Isthat true today, insurance more expensive or teenagers are not good drivers . Tricia i will say that having six people that drive in my family that weve added over the years, we call youthful drivers. The issue is that many are good, but they do not have the maturity. They havent had the experience. I remember saying, because a lot of times you get rate increases, if you add the youthful driver, id i challenged that when first got this job, and then i realized, having six youthful drivers, there is a reason you pay more. David you are in Home Insurance now. You bought a company that helps you do that. Why do you want to be in the home irce bsiness . Tricia for us, it was really access to more of the preferred customers. Especially on the independent agent side. We had a relationship with asi for years. We had a small ownership in them. Their values were very much aligned with us. And so we decided to go ahead and purchase them. It has been a really nice transition, a really great acquisition. Now, having the whole picture, for whatever you want, auto, home, motorcycle, commercial, we are continuing to expand. Because i think it is really important to diversify. David is the Home Insurance business profitable now . Tricia the Home Insurance business, it depends on what company you are talking about. We have struggled a little bit because of wind, hail, catastrophes, and we have been growing our model across the country. We were in about five states for many years, so we are learning about the model. If you looked at our results, we will be profitable, but we are doing the same thing we did on the auto side. We are getting surgical in our segmentation to understand the right rate for each home. David are you thinking of getting into the life Insurance Business . If youre into other businesses other Insurance Businesses, why not . Tricia right now, we have a great relationship with an unaffiliated partner that we get a commission when we send them to the company. That has been working really well. We actually are considering that. We have a Life Insurance company filed in ohio. More to come on that. David people say there will, eventually, be driverless or Autonomous Cars, and the theory is they will never have an accident because they are perfectly programmed. Is that something you worry about, cars they dont have accidents, or you are not going to worry about that now . Tricia i dont worry about it. From a society perspective, you want to have less accidents. It is good for society. Everyone has been affected by an auto accident. What i think about i dont put my head into the sand, but when i think about is timing realistic timing. That is also one of the reasons why i think about not just executing on our current plan, but expanding other possibilities, adjacencies to grow our business. When you look back at some of the headlines in 2012, this type of car is going to be fully autonomous by 2020 or 2015 it will take longer. And i know that. That said, we are preparing for a possible smaller Auto Insurance industry, but we have so many opportunities with other adjacent models, including home and other things weve talked about, all the things weve expanded to in the last couple years. David elon musk has said hes going to have an Autonomous Car out there at some point. In the nottoodistant future. And hes also said anybody that is an insurance agent, why dont you call me up, because we are going to be hiring insurance agents. We are going to be in the Insurance Business. Is that something you are worried about . Tricia not really. David because . Tricia i think people love our culture and working here, and i think we have a huge future. The technology is absolutely there. I can see a car going from point o be in a geo fenced area geofenced area, but theres a lot to be done. I think it will be longer than most people predicted david most people predicted. David when you were able to go into your office, you were well known for walking into the cafeteria and sitting down with the average person. Why did you do that . Why didnt you eat in your office with other executives. Tricia when you break bread with people, they open up to you. About things they want to change. David lets talk about progressives background. Progressive, and great name, that is a very positive word. Was that the original name of the company . When was the Company Started . Tricia it was the original name. The company was founded in 1937 by joe louis and jack green. They were two attorneys in cleveland. They didnt know what they wanted to do, but they wanted to serve the nonstandard customers in cleveland that needed insurance. So they borrowed 10,000 from joe lewis motherinlaw, and that is how progressive was born. You might know peter lewis, who ran the company for a long time. He was the second ceo. Then glenn renwick, and myself. David how did you get started at progressive and at the bottom, right . Progressive, at the bottom, right . Tricia i went to university, got a marketing degree. All through high school and college, i worked in retail. Oddly, where i went to school is the home office of state farm. Everybody was doing internships there. I was like, who wants to work in insurance . I went to a retail company. It was called for a building , it was like a lowes or home depot. I was like, what am i doing . I am mixing paints. Im actually forklift certified. I was driving home one day with my hard hat and said, i have to look for something different. I wanted to work somewhere for a couple years, pay off my loans, then go to get my mba. So i went home and i opened the classified ads. I had never heard of progressive. At that time, we were less than 1 billion, and i thought claims are a trainee, this sounds interesting. 19,000, that will help me pay off my debt. And made the call. David the job is a claim adjuster. Tricia correct. What i would do, if i had your claim, and you are injured, i would go out and talk to you about your injury and guide you through that. I would crawl under your car and let you know how much it took to get repaired. I would manage file. I also did special lines. I was a motorcycle rep. I basically handled the entire file. I was in body shops, crawling under cars, in your house, talking to you about your injury. David you have obviously risen up from the lowest position to the highest position, and you have had many positions in between. One of them, which is very ceo, is to have as a the head of Human Resources. How did you go from being head of Human Resources to being ceo . Tricia for me, to get the see chro job, having mostly claims experience, i had a little bit of sales and claims, and my predecessor interviewed me. It was actually an odd circumstance. I wasnt going to, because i dont have any hr experience. People kept calling me from around the company, saying, you have to go for this. You love diversity, metrics. We need this. Finally, i had a preinterview lunch with glenn to see if i could go for it. He put my name in a hat and gave me the opportunity. I will always say it was a risk for him. He does not say that, but that was really the turning in my point career. Then, he watched me, and i did that for six years and made a lot of big changes that we still have now. The president of claims came up and that was my dream job because i love claims. I was able to do that. That is a big business. Business piece. Then, he gave me all things customer facing. So i had call centers and claims. Then, i was coo before the ceo role. So i really credit glenn for guiding me, giving me opportunities, coaching me, and sponsoring me. David as head of Human Resources, you must have instituted some policies that changed the companys face. Your company has been voted the number one most Diverse Company in the United States, in some surveys. Is that something you implemented and put into practice . Tricia yes. Diversification initiatives in earnest when i was there. We started our first employee resource groups, africanamerican network and lgbt plus. Now we have nine. We really set forth a strategy of how we are going to make sure everyone can bring their whole self to work. It was a big piece of our culture. We started looking at the data. We continue to work on it. It is not something where you can ever get a check mark. If you look at senior leadership, we have opportunities there. In fact, we are working on some aggressive objectives the next five years with my team to change that. David your chairman of the board is a woman and you are a woman. Is there any other fortune 500 company where the chairman and ceo is a woman . There must be none. Tricia i dont think so. We have 12 members of our board, and six are women and one is a female person of color. David when you were in line to be the ceo, did you think they were going to give the job for a woman or you thought they would revert to the normal form and find a nice, white male to give it to . Tricia i was hoping they would give it to the person they thought was the best fit. I remember interviewing with the board for several years during the process. And one of the Board Members said to me, you want to be a ceo . I said, no, i want to be the ceo of progressive. That was what really was meaningful to me. Had i not gotten the role, i would still be here. There were lots of other opportunities to have a great ceo other than myself. David when you were able to go into your office, you were well known for walking into the cafeteria and sitting down with the average person. Why did you do that . Why didnt you just eat in your office with other executives . Tricia because that is my way of getting to know people and really feeling what is going on with the company. When you break bread with people, they open up to you. Not just about great things, but about things they want to change. For me, because of my roots as a claims rep, i wondered what the executives did. We dont have an executive cafeteria. All of a scene in the regular cafeteria. This is a very different type of company, from that perspective. Literally, it motivated me to be a better leader. Every time i walk up to a table i say, can ie and join you, and they give that look and i sat down, i had five new friends. To me, it is an important part to be approachable. If you feel connected and trust your leader, you will run through the wall for them. David when you sit down with people at the cafeteria, do they ever say, by the way, i am underpaid . Tricia they sometimes talk about how they wish they could make more. What can they do . How can they get there people . Are pretty open and honest. David what would you say are the Leadership Qualities you brought to the table or you most admire . Tricia i dont always have to be the smartest person in the room. I know, collectively, what a team needs, and i love having great debates. David as i talk to you, you are not in your office i presume, you are in your home . Tricia that is correct. Im in my little library. David and have you been running progressive from your Little Office for a couple months now . Tricia yes. Ever since midmarch. Week,times go in once a just to get my mail and check things out, but i dont see anyone. In fact, where im sitting here, my son, who is in film school, films me weekly so i can send a video to the progressive people. David has it been difficult to run the company remotely . Tricia it has not been difficult for me, it has been unusual, and i dont love it because i love the interaction. The biggest part is the claims organization, because that is facetoface. Especially when looking at vehicles. Ablee were, immediately, to use videos and pictures to do the best job we could. And we are doing pretty well. Im very proud of the organization. David when the world comes back, which hopefully will be sometime when we have a vaccine, do you expect that all your employees will come back and work in the offices, or do you think you could have people working remotely and save money . How do you think about this in the future . Tricia prior to covid, we had about 25 of our call Center People and claims people working from home, because it works better for them. As we are doing surveying, and we think about what percentage that will still work for. I think in person, in the office, hallway conversations are so important. I think it might increase from that 25 . If you fastforward, and theres a vaccine, and people feel comfortable, i think a lot of people will come into the office. I think that is something that weve worked through and done a really great job with, especially technology, but but i know many people miss it. David you and your husband have six children, right . Tricia yes. His, hers, and ours. David when you have six children and you are running a company, isnt that kind of complicated . How do you have time in the day to do anything else . Tricia it was very complicated as i was going up through the ranks. My husband worked as well. When i was in hr for a couple of years, we meant that progressive so he worked there, we will head travel jobs, and at one point he said, when our oldest was going into high school, he said one of us probably needs to stay home. I think you have a longer runway. So he decided to stay home. But i think i treat it like everything else. Assume something might go wrong. When we were both traveling, and i knew i had a presentation, i knew that morning that would go into somebodys room and somebody would have an ear infection. And so i created a network of friends who stayed home and did an oldfashioned bartering system. So if you can take emma for a couple of hours while i do this presentation, i will babysit your kids on the weekend. David what would you say are the Leadership Qualities that you brought to the table or most admire . Tricia i think the ones i brought to the table were being genuine, being authentic, communicating, just all the time, painting the pic