The online shopping boom, fuelled by the ongoing COVID-19 pandemic, is set to continue long into next year and offers beauty business a strong means to grow irrespective of Brexit (Getty Images) UK and EU beauty brands and retailers will certainly face new challenges in a post-Brexit world, but there remain plenty of opportunities to flourish with the right strategy and focus, particularly online, says an executive at e-commerce specialist Global-e. From January 1, 2021, business and trade between the UK and Europe will look very different. And the beauty industry, like all other industries, will have to adhere to a raft of new regulations and trade formalities as the Brexit transition period comes to an end in the coming days, including those operating online.