Change-Maker Beyond The Game on Teaming Up With KJM Foundation to Impact Children’s Lives The rights of children worldwide are clear-cut, having been set up globally through legally binding agreements, such as the UNCRC or the United Nations Convention on the Rights of the Child. However, as reality demonstrates, to concur is easy but to make them available to all children is another story. Unfortunately, while the world has indeed seen a lot of progress in terms of promoting the welfare of children, issues of poverty, lack of education, malnutrition, violence, and more still run rampant. Believing that children deserve what they were promised, Beyond The Game has taken on the mission to give them the chance to live a life they deserve.