Chewable Supplement Brand Secures Listing In WHSmith : vimar

Chewable Supplement Brand Secures Listing In WHSmith


2nd March 2021
Chewable supplement brand, Yumi, is launching its products in WHSmith after securing a distribution deal with the retailer.
Four products from Yumi’s range of gummies will be available to buy from WHSmith stores in Gatwick and Heathrow airports.
The Yumi Bedtime 5-HTP sleeping aid, Lean & Detox apple cider vinegar, Vitamin D Sunshine and Recover & De-stress CBD gummies will be priced between £12.99 and £21.99 in the health & beauty section of the stores.
WHSmith is the latest retailer to stock Yumi products, joining Holland & Barret, TK Maxx, Urban Outfitters, GNC and OTG as the brand continues its expansion.
Sebastien Vanderlinden, CEO at Yumi, said: “We’ve seen demand for chewable vitamins increase hugely over the past couple of years as consumers look for easy ways to improve their health and wellbeing.

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