And drop his las vegas show facade. If youre looking to take your business to the next level, log on to. Vinny how we doing, guys . Im the coconut man. Ukulele and the hat and the coat and the beads. Hey, its not just some schtick. Lemonis are you aware that some people see it as that . Im marcus lemonis, and i risk my own money to help businesses. I love investing in american businesses. These people are here because they care. Its not always easy, but i do it to create jobs, and i do it to make money. Do we have a deal . Vinny we have a deal. Lemonis lets rock and roll. Man yeah lemonis this is the profit. Vinny fresh coconut i dont have to worry about that, do i . We got fresh coconuts right here lemonis in 2016, Vinny Zaldivar launched cocotaps, harmful bacteria lurk just below the gum line. Crest gum detoxify, voted product of the year. Pioneering a new way to get the juice out of a coconut. It works below the gum line to neutralize harmful plaque bacteria and help reverse early gum damage. Its extremely popular with the las vegas vacation crowd, gum detoxify, from crest. Including me. Vinny open it. Drink it. Its really good for you. Lemonis but i want to see if this is a product that will appeal to the mass market. The coconutwater craze is huge, and if i can tap into this, well, i can make a ton of money. Vinny life can be a tough nut to crack cocotaps will get you right on track to great taste and less waste, too Coconut Water just flows right through woo lemonis oh, hi. Vinny hi. Lemonis im marcus. Vinny marcus, cocovinny, nice to meet you. Lemonis how are you . Vinny great. Good to meet you. Lemonis cocovinny, is that your actual name . Vinny legally changing it this this year, yeah. Allin. Lemonis for real . Vinny full on, cococommitting. Lemonis you got the beads going. You live this lifestyle. Vinny this is it. So this is cocotaps hq. Lemonis im marcus. Rob im rob. Vinny thats cocorob. Lemonis cocorob . Rob yeah. Lemonis are you changing your name, also . Dannyj hi, im dannyj. Lemonis see, thank you, youre not cocodannyj. Dannyj well, cocodj here. Lemonis okay. Okay, listen, right now youre coconuts. Vinny thats cocojoe by the way. Joe nice to meet you. Lemonis joe, how are you . What is your actual name, joe . Joe joe cantino. Lemonis are you also changing your name legally like him . Joe no. Lemonis okay. Good. Wow, this is big. Vinny we sublease from another produce company. This is our inventory up top. Were all coconuts. We all share the space. Its kind of like a working facility. Lemonis all coconuts meaning that youre all nuts . Vinny were nuts. Were coconuts. This is our taproom, so this is where the magic happens. When we unwrap the coconuts. These come from thailand. Lemonis so how does it come into you, like this . Vinny this just came off the boat. Lemonis so can you take me through the tapping process . Vinny tap crew, set them up, cocojoe. Lemonis lets go. Whats up, tap crew . Vinny show him how to tap the case. Michael so we have a branding iron, and we just slowly roll it across to put the logo on. Lemonis thats cool. Vinny we do 108 to 130 coconuts an hour. Brand and tap, ship. Lemonis okay. Michael it goes in here. Pass it down there. Take one of these. It goes into a drill bit that fits perfectly around the plastic part. Lemonis then it gets wiped down, then packed. Vinny right . Thats the freshest Coconut Water youre gonna ever drink. Lemonis this Coconut Water tasted different than anything else that ive ever had. It felt so pure and so clean and so refreshing that i know leyoure out there walkinge. All over town when that wasnt the task. That consumers who like Coconut Water are going to love this, vinny by the way, i also recorded some instagram videos and facebook, and im driving traffic. And i like the fact that vinny is bright, and hes bold, i just went live about an hour ago. And hes a salesman, and hes got a good idea lemonis folks, im sorry. Please step forward. I apologize. Because the tapping process is clever were here, acting a little coconuts. And actually looks like hes put some thought into it. Im fascinated. Woman 2 thats so funny. Okay, im gonna. Are there differentsized coconuts . Lemonis you and i are going to take a walk. Vinny okay, sounds good. Vinny yeah. Lemonis because this is a lot to drink. Lemonis actually, well just jump on the cart and go. Vinny alright. Vinny well, and thats why we made it resealable. Lemonis you can put it back in your refrigerator . Vinny yes, sir. This cap system keeps it fresh lemonis the one thing that vinny has done really well for up to 3, 4 weeks in the fridge. Is surround himself with a great team, but right now, lemonis i want to go out into the. Vinny yeah, its getting cold in here. I want to just spend all of my time working with him. Lemonis . Warehouse. Its getting cold. And so talk to me about the nutritional benefits. He hasnt made a good first impression, vinny okay, so this has every electrolyte that your body second impression or third impression. Like, is this [bleep] really happening . Needs to produce energy more importantly, why am i still here . Magnesium, potassium, calcium, phosphorous, iron, sodium. I dont know who the real vinny is, but im gonna find out right now, lemonis do you only sell in las vegas . Or im gonna send him home. Vinny right now, were just focusing on las vegas. Lemonis isnt cocotap this . Vinny hemingway home. How long has this place been here . Lemonis lets go find out. Vinny cocotaps. Man 2 yes. Vinny oh, wow. Lemonis this Coconut Water tastes delicious, but what im not sure of its nice and cool in here. Is exactly what product he was making lemonis the history is pretty amazing. Vinny it is. And what he was selling, and is he a coconut importer . Lemonis part of the reason why i wanted to take vinny is he a coconut distributor . Is he a tap manufacturer . To Ernest Hemingways house is because this is a gentleman what is cocovinny selling thats actually proprietary . Who obviously wrote a lot of fiction, and what i cant tell with vinny is the difference in my mind, thats the only way to make money. Between fact and fiction. You buy these from a distributor . So this is pictures of hemingway at different periods, vinny yes. We have a produce provider. Lemonis and how much do you pay for a case . And in every single picture, he looks like a different character. Vinny nine to a case right now. Vinny he sure does. Lemonis puts the cost of one of these at what . Lemonis thats the creative side of him, vinny 1. 55 on average. But when it comes down to how many books were sold, plus we add our tap, our labor, our stuff, if he made or lost money, its hard to mix the two worlds. So were in at about 2. 22 allin. Lemonis and then what do you wholesale it for . Im trying to be patient, vinny right now were at 5. 55. Lemonis at wholesale, 5. 55 . And im trying to be openminded. Vinny yeah, and theyre going for 12 bucks on the strip, i just dont understand whats going through his mind, so they double, triple them from there. And im not sure if his insecurity and his nervousness were very successful in. Lemonis so youre the only one with a tapping system for a coconut . And his anxiety have kicked into overdrive, vinny yeah, theyre only made in usa. Weve got utility patents on the tap. And its just making him say and do silly things. We have a whole bunch of International Patents were gonna be filing for the systems and the procedures. Vinny you know, cocovinny is somebody lemonis a patent is the best way that was invented by me. Lemonis so its fictional. Vinny sure. To protect your product and, more importantly, lemonis . Like ernest hemingway. Make investors comfortable. Vinny but i also get to play that character, if you think about a castle, and i am that character. Im shy. The reason that the king and the queen are safe ive been a fat kid my whole life, is because theres a giant ditch that goes all the way around it. So maybe its a part of just wanting to fit in, anytime you can have something that protects you so theres a real story, a real person. From other people copying it, then it gives you Real Security i grew up really fast. I had to be really responsible really young, that the idea is not only scalable, so i just wanted to make my life as fun but, man, you can make a ton of money. And as carefree as i possibly can. Thats why its not just some schtick. So what prom i was the c. E. O. Of a gaming company. Lemonis are you aware that some people see it as that . I was overweight, overworked, unhappy, vinny sure. Lemonis i do feel like sometimes, so i took a stepon to. You get caught up in the character. If you could work on putting some precision behind the facts thegood for the planetwas going to do and good for me, fun. Ople, and just checking yourself because i think what happens is, lemonis start over. Vinny start. Reset. It undermines the character. Vinny right. Lemonis wow, that takes a lot of guts. Vinny i wanted to get healthy. Lemonis it starts to click for me that he is the way he is i lost 60 pounds, and all these athletes are drinking packaged, because hes trying to overcompensate processed Coconut Water. For some insecurity that he has, it tastes like crap. Lemonis yeah. Vinny and its very polluting to the environment, and im more sympathetic to that, but we have to understand when to turn it off. So 90 of everything that goes into recycle ends up in the ground or in the ocean again, i think vinny struggles with the dial. So thats why were about zero waste. I think you have to look at what youve created lemonis i like the fact that vinny is very focused totally differently. Vinny okay. On his business being zero waste, which means everything essentially is biodegradable. Lemonis whats the Golden Nugget the business has . Vinny the tap. Lemonis thats it. Vinny this is the tap. Now, im gonna test out this theory with you. Vinny okay. Lemonis if i were you, i would think about how i could split up the world lemonis but its plastic. You told me that your whole thing was about not having waste. Geographically and financially to monetize my invention. Vinny its just costs. I mean, we got to figure that one out. Lemonis yeah. Vinny territory licensing is what youre saying. What you have to be careful of is when you have a philosophy lemonis just for the distribution rights of the tap. About who the company is and what it stands for, so the way that i want vinny to think about this youve got to have no instances where people can be, is how to slice and dice the United States like, ah i got you vinny nobody is perfect. In a way where the areas can be defined as territories. Lemonis nobody is, but dont let costs compromise the edict, right . Vinny yeah. He would give people the rights to sell exclusively this tap lemonis the manifest of the business. Then cocovinny is like cocoscammy. In a specific geographic area. Vinny i dont know about that. The easy thing for vinny is that now, lemonis no, but im not saying that, but you just dont want to let anybody say it. All he has to do is invest in inventory and taps vinny right, right. Lemonis he told me earlier that he wanted a zerowaste company, no manufacturing, just simply buy the taps, and im not sure as i stand here, is that a goal in the future, shift them to the distributor or are you trying to sell me something and make the difference between the cost it took to make the tap and trying to convince me that its correct now . And the amount of money that you could sell the tap for. And im a pretty good judge of character, but im having a very difficult time trying to decipher vinnys real person that was pretty cool, wasnt it . Vinny that was cool. Thanks for showing me that place. From this character hes playing. Vinny so you take the tap out. You just turn. If you have a spoon, just spoon out all that meat. Lemonis so i can just. Whoa. I thought itd be harder. Vinny no, its soft, beautiful. Hey, marcus. Lemonis yeah, hey, buddy. Thats a young coconut, and thats the fat. Vinny good to see you. Lemonis how are you . Vinny im good. Im good. Oh, this is nice out here. Lemonis isnt it nice . Thats the fat. Youre not feeling it. You look nice. Vinny thanks. Lemonis so where do we go from here . So hes not a meat fan, we know that. Lemonis i dont even know how to describe it. Because i have no interest in investing in the coconut business. Vinny okay. Dont ever make me eat that again. Look, im all for trying things, lemonis its a fun thing, but its just not my thing. And i know that i probably seem narrowminded in saying, i have interest in understanding where money can be made never, but i tried it, so he cant say as it relates to the tap. Vinny great. That i didnt try it but never again, ever. Lemonis so wheres your paperwork on the utility patent . I want to go sit down, and well go over the financials, vinny so i have all of our attorneys paperwork. And well talk about the business. Vinny okay. Lemonis and has the patent been issued . Or is it. Vinny no. Lemonis . Patent pending . Vinny no. We filed a very, very broad patent. Lemonis and when do you expect to actually be issued that patent . Lemonis hey, bud. Vinny hey. Lemonis so walk me through. Im struggling with the concept, vinny well, ive talked to the attorneys, and id say, at the most, a year. To be totally honest with you. Vinny okay. Lemonis theres nothing that stops any of these people lemonis so the offer that i want to make to you right now from getting a coconut and putting a hole in them. Vinny if you put a hole in this and put it on the shelf, is that im willing to give you 100,000 down payment. Its dead in a day. If you put a tap in it, its good for 3 weeks. Lemonis do you have your financials . I would want to be absolutely clear vinny yes. I just had my guys pull the p l for yeartodate that i can bring in two and then balance sheet, you know . To three licensees inside of my territory, lemonis well, 13, 14, 15, 16, 17, 18, where are those . And they, without question, can get an absolute clear vinny i didnt give last years. I just gave you current. Lemonis you dont have them . Trainingmodule presentation on how to start, vinny i have them, but i have to get them sent to me. How to executive, how to fulfill. Lemonis did you think i was gonna ask you for them . Vinny which territory would you want to talk about . Vinny i brought current. Lemonis well, the only territory i wanted to paint the picture where its at now. That i have any interest in is south florida. Lemonis so this is yeartodate . Vinny yeah. Vinny south florida meaning miami . Lemonis so this is a half a year . Vinny yeah. Lemonis i would say orlando down. Lemonis so, so far for the year, 261,000 in revenue, Vinny Orlando down . Lemonis yeah. Vinny thats all of florida. 171,000 in gross profit, lemonis alright. All of florida. Which means the margins are pretty decent. But if your utility patent is denied, vinny theyre good margins. Lemonis youve done 261,000. Vinny yeah. The agreement is off. Lemonis how many units did you sell . Vinny we sold. The other requirement is that im gonna want god, why am i drawing a blank all of a sudden . To see true financials on the las vegas market, okay . Lemonis by the way, vinny knew i was coming, vinny yeah, okay. Lemonis do we have a deal . And he shows up with no historical financials, and what he has for the year basically is a little bit of revenue. Vinny so basically, when we work together. I would say that after seeing that, its clear to me alicia do you have an offer for me . That he may have come up with a good idea, vinny yeah, we definitely can. Yeah. But the rest of his business doesnt seem to be airtight. Lemonis i really think theres a deal here, cocovinny at cocotaps should know how many coconuts he sold. But you got to get your [bleep] together. The quality of your Financial Information and your grasp of the numbers, how would you rate it . Vinny im an 8 1 2. Lemonis when it comes to your grasp of the numbers, i wouldnt give you 8 1 2. Vinny thats fair. Lemonis thats troubling. Vinny when you want to sit me in a room and hammer numbers, we can do that, but thats not my strength. I embody a whole different skill set of cocosoul and cocovinny. Im the Colonel Sanders of coconuts. Lemonis im not comfortable yet, and because i dont have the financials, and i dont have a balance sheet, i cant even see how the puzzle would be put together, and what i dont like about vinny is that hes now becoming slightly dismissive about the facts that are in front of me. Hes almost like, dont Pay Attention to the numbers. Look at the shiny object over here how many of these will you sell a year in vegas . Vinny couple hundred thousand. Lemonis if you can sell 200,000 in vegas, in my mind, my bladder leak underwear. Orried someone might see lemonis if your utilityatent is denied, thats proof of concept in a very tight radius. So, i switched. To always discreet boutique. Pick one market outside of vegas where youd say, its shapehugging threads smooth out the back. Okay, im going to do proof of concept somewhere else. So it fits better than depend. And no one notices. Vinny id say between orlando, always discreet. And between miami and Fort Lauderdale where you have the resorts, the cruise ships and all the theme parks. Lemonis and would you think about the keys as part of that element . Vinny yeah. Lemonis tourism. Vinny tourism. Lemonis okay. So ill tell you what im willing to do to move forward. Im willing to put you through cocoboot camp. Vinny how we doing, guys . Im the coconut man. Lemonis you didnt follow the task. Vinny you told me to sell coconuts. Thats what im doing lemonis in this box. You showed up late. Youre out there walking all over town, and that wasnt the task. Looking to simplify your skin care routine without sacrificing results . Try olay total effects. 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Lemonis see you in a f