By Amy North2021-01-29T11:49:00+00:00 Source: Co-op Co-op is to boost the fibre content of the bread used in its core own label sandwich range. Wheat fibre, made from 100% wheat, has been added to Co-op’s standard bread recipe. This fibre-enriched bread will be swapped in across 23 lines of the convenience retailer’s core white and malted bread sandwiches from 16 February 2021. The bread boasts up to 100% more fibre per 100g, with an average increase of 66% across the range. Co-op highlights research from the National Diet & Nutrition Survey which found that only 7.5% of adults met the recommended fibre intake of 30g a day – the average intake was just 18.3g a day.