Consumers expect a bowlful of clean nourishment from their b

Consumers expect a bowlful of clean nourishment from their breakfast oats, without a measure of toxins like glyphosate: One Degree speaks out


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Consumers expect a bowlful of clean nourishment from their breakfast oats, without a measure of toxins like glyphosate: One Degree speaks out
By Gill Hyslop
Most Americans are still not familiar with glyphosate, but once they were made aware of it, 93% expressed concern about the presence of the toxin in their breakfast foods – giving One Degree Organic Foods impetus to champion its mission to educate consumers and introduce them to products that are glyphosate-free.
“What that says to me is that people are really caring a lot about it … but there is more education that needs to be done,”​ Danny Houghton, founding partner and chief customer officer of One Degree, told BakeryandSnacks.

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