Tns administration followed a different course. That is not the fault of the Congressional Republicans were the fault of the democrats. It is on the president. For my essay for the first year project as bill mentioned i wrote about the new johnsons role in the passage of medication in medicaid inmate 65 from which i draw six general universal guidelines for a new president can advance a legislative agenda. You can find them on the crucible volume in the lobby. [laughter] the specifics though if johnsons particular tactics are less than important than the overall point of the essay which is the political scale, policy and message discipline and overall vision of the president can be a crucial and critical fact or in how Congress Reacts to a firstyear legislative agenda. The legislative contracts between johnsons firstyear record, we gave him a pass on not and it reflects a lot about trumps limitations and also those of his administration, specifically an inability to develop a coherent policy for iraq designed to achieve a set of broader goals into guy and when necessary, push towards those ends. Start with trumps personal act, something that touched on it goes beyond interest in the nuances of policy. The deficit made this overarching goal of developing the agenda and a vision difficult. The president compounded this problem by failing to surround himself with people who could make up for his own deficits. Selfknowledge matters a lot in any of the straighter and nowhere less than staffing executive office of the president. Three results. One was the decision to open the Administration Agenda of the deal of space travel ban which inflame the opposition and immediately became tied down in the courts. The second result was a trump up for two Mitch Mcconnell and paul ryan on legislative priorities. Under this deference came the decision to pursue Obamacare Repeal rather than focus on infrastructure. I see this as a critical first year mistake because they shifted the administrations focus permanently away from a serious effort to meet the subsidies needs of its core voters and address the underlying crisis of our politics i talked about a few moments ago. Infrastructure is the key. It wouldve been popular. It wouldve made trump seemed like a strong, vigorous candor presidency claimed on the campaign trail he would be. It wouldve shown you is following through on his promise to help those who had been left behind by conventional politics, not least it would have divided the democrats im pretty well commenced. Trump was unable or unwilling in this pulled him into a situation where he was pursuing their priorities rather than his own vision their best interests. Wants to repeal push was launched the more solitary consequence of trumps last coherent agenda even in the framework of health care repeal, trump could only follow, lacking even basic comprehension policy issues for new Health Care Policy could be so complicated, remember . Lacking the basic comprehension he could not say republicans from a situation they have not developed a viable replacement for the affordable character in which they had badly misread the public text of the issue. Ive long argued the Affordable Care act is a fundamentally conservative solution, the dilemmas of our health care system. We can argue the details, but that it court, the aca is is a structure that increases coverage by bringing more customers to private introvert, private companies, private businesses and by expanding a 50yearold legacy federal program, medicaid, that is run through the states. These used to be conservative principles once upon a time in the bush administration. A stronger and more sophisticated version of President Trump might have recognized for what it is in pursuit a more limited version of repeal, place an individual mandate with a strong arm of continuous coverage requirement, moderate adjustments bse subsidy frameworks and regulations, more discretion to the states, particularly for cost control in medicaid implementation come a point explained brilliantly by the way of the patent Schools Center affiliate. And at that point, and unleashed trump common sense and not to convince his voters, his face that he was repealing the Affordable Care act. Let him do what he does well. Celebrate rhetorically that cleared the korean move on to the next item on the agenda. Infrastructure on a more moderate form of the aca reformed rather than repeal wouldve done more to address real problems than a million nation that drew voters to trump it would also have begun to develop a true governing coalition that mightve redefined or political moments and even had staying power. Im aware of the possible contradiction here. Im arguing that trump has not acted in a sensitive manner to address the core problem of alienation, and the politics is not working for voters. Of course the voters, his face remained mostly supportive. This is not actually a contradiction when we look at the full record. It is the tragic aspect of this missed opportunity of the first year. Trump has suffered his face something. A form of Identity Protection and he represents the politics to create against minorities, immigrants, protesters Robert Mueller and out into mccabe from against install that they do not like. We saw the same shameful remarks after the event shared in Charlotte Salomon august 11th and 12. We saw a reconfirmed in his comments two weeks ago in africa were immigrants should come from. This is the tragedy. The choice access the president of a faction to lead in anger, but not to address the real and substantive issues that led to his election. Trip is governed as iran, the point of leadership style that set off both set off foes than encourage divisions among the public. The result is a base that remains mostly loyal and angry, but also it determines motivated and very likely permanent opposition that simply cant be won over and perhaps most notably the political motivation of women which is in the end of the first year. We will see in november. In the strategic truce or perhaps by its very nature, trump in his first year has further divided rather than helped the nation. Take a course correct . Perhaps in part. In the early months of your two in his recent steps on trade although i find them highly problematic in some of the same ground identified to suggest a refocusing of economic issues. But the chance for trump to be a transformative president , to change the nature of our politics lately depending on the first year of funding johnson said and it is now like that first year almost certainly gone. Thank you. [applause] finally will turn to mary kate cary. I listen to the First Episode of her podcast this morning and its fantastic and is now available on itunes. So check it out. Thank you, stefanie. I would like to second what was guian said earlier that i read just as the first year project is launching and its been an absolute joy and i want to thank bill for including me and all of this and its been a fascinating experience. I thought what i would do is start with my essay that i wrote in august of 2016 about the changing media landscape in political news and how the next white house could capitalize on not and then talk about how that unfolded over the course of the first year. So what i found in august of 2016 was that much of our news content in politics now comes to us through newsfeed that i referred to us by friends, socialist dreams, filtered references, algorithms, browsers and often just personal relationships. That is very different than coming to us even five years ago. My recommendation amongst many with a somewhat naive but optimistic set of recommendations looking back now, for example, one of my recommendations is the next white house should prioritize influencing traditional news outlets in its first year. Margaret brennan has a great graduate of the university and is now the White House Correspondent said we should emphasize traditional news outlets because that would emphasize the need for nuanced analytical coverage of policy initiatives because youtube and snapchat, she did not see twitter, but she might so left could be good at generating but not deep analysis and deep analysis in any media for deep analysis. I would say that has certainly been true this year. So, i had recommended that the smart move would be for the white house to increase, not decrease the number of president ial press conferences. In that recall the Obama Administration is having fewer and fewer press conferences and i thought that was a strategic mistake for this reason of cultivating traditional news outlets. One of the first things to Trump White House press team did was expand the number of seats in the White House Press office and include skype seats for local media studio to participate on a rotating basis at White House Press conferences, which is better because more and more americans turn to local media as a more trusted news source whether political news. I also thought that Administration Officials, whoever won the election needed to provide content that matches all of these new Digital Media platforms. For example, for example, videos that would go on to youtube, longform writing for the link then. More people go to link stand to read articles and essays by people whose name is right asked to their work and you can immediately check their credentials and see if it is something youd be interested in is trustworthy as opposed to going on to link stand to find a job. There was a lot of people posting behindthescenes photos, for example, on instagram and live streaming, things on facebook live. All of those things you have to match your content to that particular media. You wouldnt say to a longform essay picture reading out loud as a Youtube Video 45 minute long. Know its going to match that. You have to match the media to the message. The last thing i recommended was that spontaneity and then script moment, anything other than that frustration talking points delivered on a teleprompter are wildly popular. Now theyre even more wildly popular. Trust in government right now was an extremely low, so i think the best thing the white house can do is try to reach as Many Americans as possible who are not necessarily visitors to whitehouse. Gov and never will be. How defined as people are not sending up on the white house website to get your message . How do you get your supporters to share your message to people whose minds might be changed. In many ways, White House Communications strategy is really oldfashioned Public Outreach and coalition building, but now its peoples hands on their phones. As guian said, white house strategy and communication is not traditional under this president by his nature and the nature of his personality and that will not change in 2018. What i wanted to do today that is new and different from that essay as i did some research into how have things changed since the election in terms of political news and communication let me share quickly a couple of statistic in the speechwriting business when someone has a statistic to recall a cocktail pressure because it makes you drop your drink. As of august of 2017, 43 of americans report getting their news online now. That is only seven Percentage Points lower than 50 who get their news on television. In 2016 he was a 19point gap between those two in his platforms, television and online and that is not decrease to a sevenpoint gap. So what has happened is fewer and fewer people are watching television. More and more people are getting on their computers and their phones to get their news. Mobile devices are increasingly preferred. Nearly two thirds of u. S. Adults who get their news both on a mobile and computer excuse me, are increasing from 56 . So people get their phones that has some laptops and telephones now. The mobile news use grew the most between people ages 50 and 64. Young people were out of there, but older people are returning to their phones for news. Two thirds of americans get at least some of their news on social media. Again, driven by substantial increases among older americans. Twitter saga largest growth in 2017 just as the election is that 15 Percentage Points, the number of americans on twitter now has the largest share of users of any social media platform, the report getting their news from twitter. 74 of people on twitter are getting their news from the air. So big picture, in the United States we have a record high in terms of the number of people getting their news from social media, whether people are trust in the news is a different question, but we are not number one in the world. We are number one in terms of the percentage of our older population getting their news on social media and we are number two, excuse me, for getting news online. That is all courtesy of view. The other thing that struck me in this research was that i said earlier, we are not number one in the world for the percentage of people who get their news from social media. Ahead of us in terms of advanced industrialized economies, south korea, canada, australia and sweden all have higher percentages of population getting getting their news from social media. South korea 20 more south koreans and americans are using social media several times a day. That is shocking to me. Amongst emerging and developing countries, following countries more people get their news on social media than United States. Lebanon, argentina, vietnam, turkey, chile and brazil. We are at 39 of our our population and south korea set the top 57 . What this shows is that there is a tremendous opportunity in the coming year for President Trump to use its global reach because there are more people in other countries who have access to President Trumps twitter feed that americans are using. So far, most people would say his use of twitter has been divisive and at times very polarizing, but if he were to change the tone of it, he could do tremendous good in terms of changing americas image abroad and that is a tremendous opportunity for him in the coming year. As you look at what i would call the difference between teleprompter trump and twitter trump and the former writer for george h. W. Bush and the difference to me is quite jarring at times. I did a little research, something called Trump Twitter archive. Com on the internet and it has all of the tweets hes ever done. Since taking office, he has issued roughly 2503 over the last year and on this Trump Twitter archive, you can type in words to see how many tweets have those words. The most that i could find was under fake news 153 times, 98 in second place, russia and then there are a number of other word that our various for fifth place. Number three that is not sensitive, but i think its funny because its become a catchphrase in our house is sad he finds that his theory does the oscars football playoffs, whether that should be on fox news, Global Warming and the russia investigation. If you want to see the lighter side of trumps twitter feed, google sad the flipside though, is this is a fact gain his Approval Ratings in just 26 to 1500 americans polled by the economist said that trumps use of twitter was appropriate. So the majority think it is not appropriate. By the end of the year in office, the hill reported he spent about 40 hours on twitter. He took the time for those 2500 tweets. A staggering 59 of the polls did approve of the near daily tweets to his 45 million followers. I do think he is not going to get off twitter. I think he realized that this is a direct pipeline that he will not walk away from that its a bigger following on twitter than the number of people who watch the nightly news anymore. General kelly, chief of staff was asked about this and last week it was how he was bedtime undermined his legislative strategy by going on the twitter and contradict whatever white house strategy it is. General kelly responded he often asks me, im thinking of reinforcing whatever the messages are the tweets. What do you think . General kelly would say absolutely. Theres enough fast enough. Hes his own and in this regard and he feels very strongly that hes able to reach the American People in peoria, montana in central wyoming through his tweets because he does not feel hes getting a completely fair shake from the media. I think the reverse at least on my side of the aisle of the island so you can understand why he thinks hes not getting a fair shake. My hope is a speechwriter is that his tweets will start to parallel his rhetoric and his speeches and his legislative agenda. Despite the best efforts of the speech writing staff who i think are doing a very good job, there is a tremendous opportunity in the coming year for him to build coalitions and as mike noted there is an opportunity, not just to solidify his base, but expand it, to change peoples minds and to broaden the governing majority in this country. I think this coming year, given these numbers have tremendous opportunity for him if he chooses to take it. On that note, some questions. Thank you. [applause] will trot out to audience q a. Before, i want to press mary kate on one piece of her first year i say. I need to read this because i just found it so straight game. When talking about the changes in technology and the fact that more and more americans are taking is from not just the internet, but using mobile devices increasingly, she notes if it wants to win, the first to do a master transfer the start to build trust and support among voters. If not from the administration risks being left behind by an increasingly media savvy alike to read. Im curious, mary kate, in an excerpt where you know that the white house must master trends that both build trust and support among