Cultivated Meat Likely to Make Up 40% of Future Meat Intake USA - English News provided by Share this article [1], published on May 11, 2021 by the journal Foods, affirms that cultivated meat is likely to make up a major part of consumers' future diets. The study showed patterns of greater openness to trying such products by younger generational groups: 87-89% of Gen Z adults, 84-85% of Millennials, 76-77% of Gen X, and 70-74% of Boomers were at least somewhat open to trying cultivated meat. US and UK Consumer Adoption of Cultivated Meat: A Segmentation Study Led by Keri Szejda, Ph.D., the researchers surveyed a large, representative sample of 2,018 US and 2,034 UK consumers, assessing indicators of adoption among the general population, and by generational segments.