Source: Unsplash/Lennon Cheng. “Those who rule data will rule the entire world” — Masayoshi Son, founder and chief executive of SoftBank. Our avid followers of history, who understand the journey of the major great industrial revolutions each footnoting their respective centuries, would be very aware of our movement into the fourth great industrial revolution. This revolution is the transformation of society through technology, or more directly, the power to accelerate all modes of communication and knowledge and in turn, create an integrated human existence, with smart machinery. As the artificial intelligence revolution accelerates and the internet of everything changes society irretrievably, the emergence of data — or more precisely the predictive nature of its powers — becomes the great omnipotent force of this fourth industrial revolution.