>> oh, oh, of course. yeah, i think, you know, this is an -- well, parkland, not just her, there's been several others. this has shown the reaction of sponsors leaving. when the commerce cuts across on some of these -- i think that's the red line. you know, when the commerce line has been crossed, that's when people know they've really gone too far. this is a really interesting time in our culture, our politics, when the parkland kids have spoken out politically and authentically, and then people try to take advantage of that for their own political reason, their own commerce reasons. and commercial advertisers are standing up and saying, you know, we're going to walk. i think it's had a big impact. >> also sin particular broadcasting, telling its anchors, making them read that script. >> well, the greater -- the greatest concern to me was the reported conversation with jared